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Discover the innovation of YI

Product marketing/marketing manager

Shanghai China

We are looking for an experienced Marketing strategist to join our Marketing department. You’ll be responsible for setting specific objectives to develop a cohesive and profitable marketing strategy for our marketing campaigns and product launchings.

Our Marketing strategist position involves a variety of tasks, including planning and coordinating online and offline marketing campaigns; performing market research; generating innovate ideas to promote our brand and our products. If you’re a creative, goal-oriented professional, we would like you to be part of our team and share innovative ideas to achieve our targets.

Responsibilities

- Set specific marketing goals

- Design and implement marketing strategies aligned with business targets

- Plan and develop sales campaigns and product launchings

- Develop digital campaigns to increase web traffic

- Develop offline campaigns to increase the brand awareness of the company

- Analyze sales and marketing metrics and forecast market trends

- Research market to better understand our target audience and identify new opportunities

- Generate innovative ideas to promote our brand and our products

- Ensure brand consistency through all marketing channels

- Establish a strong, long-term web presence

- Develop product marketing materials as website, sales presentations, banners and brochures

Requirements

- Proven work experience as a Marketing strategist or Marketing manager

- BSc degree in Marketing or relevant field

- Strong quantitative and analytical skills

- Strong leadership, strategic thinking, project management and organizational skills

- Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media)

- Familiarity with SEO/SEM and Social Media campaigns

- Understanding of web design and high attention to detail - sharp eye and meticulous

- Excellent communication skills (verbal and written) in English (a second language is a plus).

- Must be a team player and possess the ability to work across the organization with business personnel at all levels

- Ability to work under tight deadlines and under pressure to meet and exceed goals

About YI

YI Technology is the leading provider of advanced, intelligent video, imaging and computer vision technologies.

We are inspired by a singular, bold vision of a future powered by widespread, intelligent, video technology, where smart cameras everywhere will make people’s lives safer, richer and more fun. We are passionately dedicated to, and humbled by the mission to make even the most sophisticated, ground-breaking, complex innovations useful every day to everyone from high-end professionals to kids.

We work incredibly hard toward these goals across a large and growing range of offerings. But across them all we stand by a consistent set of values and standards that combine the very best technology, the very best design, and great value.

At YI Technology we are committed to the promise that such technology will extend everyone’s reach so they can...

SEE EVERYTHING.

hr@yitechnology.com

Discover the innovation of YI

Product marketing/marketing manager

Shanghai China

We are looking for an experienced Marketing strategist to join our Marketing department. You’ll be responsible for setting specific objectives to develop a cohesive and profitable marketing strategy for our marketing campaigns and product launchings.

Our Marketing strategist position involves a variety of tasks, including planning and coordinating online and offline marketing campaigns; performing market research; generating innovate ideas to promote our brand and our products. If you’re a creative, goal-oriented professional, we would like you to be part of our team and share innovative ideas to achieve our targets.

Responsibilities

- Set specific marketing goals

- Design and implement marketing strategies aligned with business targets

- Plan and develop sales campaigns and product launchings

- Develop digital campaigns to increase web traffic

- Develop offline campaigns to increase the brand awareness of the company

- Analyze sales and marketing metrics and forecast market trends

- Research market to better understand our target audience and identify new opportunities

- Generate innovative ideas to promote our brand and our products

- Ensure brand consistency through all marketing channels

- Establish a strong, long-term web presence

- Develop product marketing materials as website, sales presentations, banners and brochures

Requirements

- Proven work experience as a Marketing strategist or Marketing manager

- BSc degree in Marketing or relevant field

- Strong quantitative and analytical skills

- Strong leadership, strategic thinking, project management and organizational skills

- Demonstrable experience with marketing campaigns and web technologies (e.g. online tools and social media)

- Familiarity with SEO/SEM and Social Media campaigns

- Understanding of web design and high attention to detail - sharp eye and meticulous

- Excellent communication skills (verbal and written) in English (a second language is a plus).

- Must be a team player and possess the ability to work across the organization with business personnel at all levels

- Ability to work under tight deadlines and under pressure to meet and exceed goals

About YI

YI Technology is the leading provider of advanced, intelligent video, imaging and computer vision technologies.

We are inspired by a singular, bold vision of a future powered by widespread, intelligent, video technology, where smart cameras everywhere will make people’s lives safer, richer and more fun. We are passionately dedicated to, and humbled by the mission to make even the most sophisticated, ground-breaking, complex innovations useful every day to everyone from high-end professionals to kids.

We work incredibly hard toward these goals across a large and growing range of offerings. But across them all we stand by a consistent set of values and standards that combine the very best technology, the very best design, and great value.

At YI Technology we are committed to the promise that such technology will extend everyone’s reach so they can...

SEE EVERYTHING.

hr@yitechnology.com


 
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